Who says children shouldn’t be put to work? Career Day at John Marshall Elementary says otherwise. » Read entire post «
Branding Through a Box of Crayons
June 11th, 2010 Posted by: Alan Brooks
With the iPad Can We Read More Books Than Jack Lawson?
May 1st, 2010 Posted by: Josh Lawson

I hope – for the simple fact that we should.
With the iPad being released last month it brings up the discussion regarding the future of book sales and readership. I will get back to that in a minute…
John “Jack” Lawson has accomplished a feat that many can’t dream of. » Read entire post «
A Dozen of My Pet Peeves
February 3rd, 2010 Posted by: Alan Brooks
12. People who drive too slow in the left lane.
11. Those who say, “I could care less” when they really mean “I couldn’t care less.”
10. When people call it an ATM machine. The M stands for machine. So it’s really just an ATM. Similarly, it’s a PIN, not a PIN number. The N stands for number.
9. When you complete your transaction at the drive-thru ATM, please pull up before you sort out your money. Some of us also need to conduct business.
8. Forced to zig-zag through the entire rope line when there is no line.
7. When they move the driver’s seat at the car wash. » Read entire post «
Design, made by hand
December 3rd, 2009 Posted by: Alan Brooks
Recently, as I was sorting through boxes in my basement, I uncovered a portfolio of my work from when I was younger. All of it was created by hand, with the help of markers, pencils and tracing paper, circa 1980 BC (Before Computers) or earlier.
The Net Neutrality Debate
November 18th, 2009 Posted by: Angela Piccininni
“Net Neutrality” is a controversial subject that is being discussed more every day. Wikipedia defines network neutrality as a “principle that all Internet traffic should be treated equally.” At first glance, supporting Net Neutrality may be a no-brainer; however, taking a second look and digging a bit deeper may stir up different feelings.
Consider the people that rarely access the internet; the people that only go on to pay a few bills or to buy airline tickets. These people pay the same amount that heavy users of the internet pay. This same price applies to once a week users, and the users that play online games and those that download music along with other content 24/7. This begs the question, should carriers be able to sell multi-tiered access to heavy users?
The Colors of Fall
November 11th, 2009 Posted by: Alan Brooks
Maybe it’s just me, but lately, every autumn I somehow want to just grab and sink my teeth into the spectacular colors. While I stop short of lunching on some maple leaves and tree bark, this year, I did collect some of the leaves (yea, I know). Anyway, take a look.
Verge180 earns ten top awards
October 18th, 2009 Posted by: Rocco Iacobellis

Verge180, one of Central New Jersey’s fastest growing creative communications companies, enjoys the acknowledgement of its graphic design product with its corporate identity and brand development work, winning 10 Creative Design Awards. This is a proud opportunity for the agency to showcase its capabilities in building brand alliances for several of it new clients over the last six months. » Read entire post «
Has basic manners in business disappeared completely?
September 1st, 2009 Posted by: Rocco Iacobellis

If Chivalry is Dead,
Has Civility Gone Out the Window Too?
We have all faced a rude shopkeeper, teller or grocery store clerk. In fact, it is more than likely that everyone has run up against a completely obnoxious or ill-mannered rep in a service related business in the last six months. It appears that the economy is to blame for just about everything today. Even teens are feeling the effects of the economic downturn, resulting in an increase in depression, anxiety, domestic violence, and destructive behavior. » Read entire post «
So why does Verge180 create videos?
August 1st, 2009 Posted by: Josh Lawson

The ability to quantify how much occurs online has become much easier with the likes of Google Analytics, Urchin, GoStats.com or OneStat.com. There are others, but Verge180 uses Google as its core resource for analyzing movement – and the best part is that it’s free. Because pictures and videos will always command greater attention than the written word alone, we have included videos in our two latest issues of Vergology. Our tracking has shown definitively why it is important for us as a business to employ this technique to reach more prospective clients in the future. » Read entire post «
SnackQuest: The Movie
June 1st, 2009 Posted by: Alan Brooks
“Ice Cream and Cookies and Cake, Oh My!”
Historic downtown Princeton, New Jersey is home to Verge180. You are probably aware that it’s also home to prestigious Princeton University, just across the street from us. However, you may not be aware that downtown Princeton also houses:
- 11 bakeries
- 8 coffee cafes
- 5 ice cream parlours
- 2 chocolate shops
- 1 really cool candy store
So, what better place than Princeton to take a healthy mid-afternoon break and seek out some awesome snacks?





