This past month I made my seventh voyage to Disney World. Yes, seventh. I know what many of you are thinking…how can you go to Disney World that many times and not get bored? » Read entire post «

How to Present a Voice

Everyday people depend on the work of the New Jersey Laborers’ Union. Whether it’s repairing the roads we drive on, building the schools where our children learn, or any one of the thousands of other projects that are in progress in and throughout the state of New Jersey, the NJ Laborers are on the job. The thousands of dedicated men and women are not only proud to build, but to build a better New Jersey. » Read entire post «

As an owner of a marketing firm, I recently received a call from the President of a mid-size B2B company specializing in financial services looking to replace her existing agency with the expertise of a more established and well-rounded branding firm. So with the red flag up, I asked why she wanted to make a change. After all, conducting an effective branding and marketing campaign is something that’s done by a good number of very talented firms. So why us and why was she at her limit with the other firm? » Read entire post «