Design, made by hand

December 3rd, 2009     Posted by: Alan Brooks

Design, made by hand

Recently, as I was sorting through boxes in my basement, I uncovered a portfolio of my work from when I was younger. All of it was created by hand, with the help of markers, pencils and tracing paper, circa 1980 BC (Before Computers) or earlier.

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The Net Neutrality Debate

November 18th, 2009     Posted by: Angela Piccininni

Net Neutrality

“Net Neutrality” is a controversial subject that is being discussed more every day. Wikipedia defines network neutrality as a “principle that all Internet traffic should be treated equally.” At first glance, supporting Net Neutrality may be a no-brainer; however, taking a second look and digging a bit deeper may stir up different feelings.

Consider the people that rarely access the internet; the people that only go on to pay a few bills or to buy airline tickets. These people pay the same amount that heavy users of the internet pay. This same price applies to once a week users, and the users that play online games and those that download music along with other content 24/7. This begs the question, should carriers be able to sell multi-tiered access to heavy users?

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The Colors of Fall

November 11th, 2009     Posted by: Alan Brooks

Colors of Fall

Maybe it’s just me, but lately, every autumn I somehow want to just grab and sink my teeth into the spectacular colors. While I stop short of lunching on some maple leaves and tree bark, this year, I did collect some of the leaves (yea, I know). Anyway, take a look.

A few Halloween costumes we found to be interesting…

October 26th, 2009     Posted by: Alan Brooks

A few Halloween costumes we found to be interesting » Read entire post «

Logos left on the cutting room floor

October 23rd, 2009     Posted by: Alan Brooks

As graphic designers, we are always looking for the next challenge. So when it comes to creating a new logo, we have ideas – a lot of them.

Here are just three examples of logos we recently designed, which their respective clients selected to represent their company. Also shown are the sketches and other logo designs we presented, but were not selected, leading to the culmination of the final artwork.
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Verge180 earns ten top awards

October 18th, 2009     Posted by: Rocco Iacobellis

Verge180 Wins Ten More awards!

Verge180, one of Central New Jersey’s fastest growing creative communications companies, enjoys the acknowledgement of its graphic design product with its corporate identity and brand development work, winning 10 Creative Design Awards. This is a proud opportunity for the agency to showcase its capabilities in building brand alliances for several of it new clients over the last six months. » Read entire post «

Direct mail helps to brand McGraw-Hill Federal Credit Union

October 8th, 2009     Posted by: Rocco Iacobellis

Feature Design - McGraw-Hill

Attempting to effectively communicate with senior leadership within any company today is not only a challenge, it’s nearly impossible, especially when it comes to providing a professional service like financial benefits. The McGraw-Hill Federal Credit Union enlisted Verge180 to develop a unique campaign for it’s new business approach. The objective was to attract the attention of key executives in top regional companies to open their doors for a meeting and ultimately a partnership. » Read entire post «

Assist America – Continuing Education Seminar Kit

September 1st, 2009     Posted by: Alan Brooks

Feature Design: Assist America CE Kit
Global Emergency Assistance Services conducts Continuing Education Seminars to educate travel insurance advisors.

Although many insurance companies offer emergency assistance programs, the industry as a whole has done little to inform the public or insurance intermediary about the necessary criteria for evaluating different plans. » Read entire post «

PR, the most important weapon in your marketing arsenal!

September 1st, 2009     Posted by: Rocco Iacobellis

PR. The most important weapon in your marketing arsenal.
A successful public relations campaign works to generate and motivate buzz or interest for companies or individuals. It creates awareness of programs, products, and services within a defined marketplace, whether local or on a broader scale. It helps mold an image and tell a story that is uniquely different from what the public has already heard or experienced. Whatever the reason for utilizing public relations, today it is impacted significantly by the medium that is used to deliver those messages. » Read entire post «

Has basic manners in business disappeared completely?

September 1st, 2009     Posted by: Rocco Iacobellis

Has basic manners in business dissappeared completely?

If Chivalry is Dead,
Has Civility Gone Out the Window Too?

We have all faced a rude shopkeeper, teller or grocery store clerk. In fact, it is more than likely that everyone has run up against a completely obnoxious or ill-mannered rep in a service related business in the last six months. It appears that the economy is to blame for just about everything today. Even teens are feeling the effects of the economic downturn, resulting in an increase in depression, anxiety, domestic violence, and destructive behavior. » Read entire post «